{"product_id":"scientific-advertising-book-by-claude-c-hopkins","title":"Scientific Advertising Book by Claude C. Hopkins","description":"\u003cp\u003e✅  premium off-white cream pages \u003c\/p\u003e\n\u003cp\u003e✅ Stitched Binding\u003c\/p\u003e\n\u003cp\u003e✅ Matte Cover \u003c\/p\u003e\n\u003cp\u003e✅ Local Premium Copy\u003c\/p\u003e\n\u003cp\u003e✅ Dimensions - 5.5 x 8.26 inches \u003c\/p\u003e\n\u003cp\u003e✅ Language - ‎English\u003c\/p\u003e\n\u003cp\u003e✅ Pages amount 82\u003c\/p\u003e\n\u003cp\u003e✅ Summary \u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eScientific Advertising by Claude C. Hopkins is a foundational book on advertising that emphasizes the importance of testing, tracking results, and understanding consumer psychology. Hopkins argues that advertising should be treated like a science—based on data, not guesswork—and that effective ads must focus on clear benefits and measurable outcomes.\u003c\/p\u003e","brand":"Bookowls","offers":[{"title":"Paperback","offer_id":50660867866905,"sku":null,"price":140.0,"currency_code":"BDT","in_stock":true},{"title":"Hardcover","offer_id":50660867899673,"sku":null,"price":224.0,"currency_code":"BDT","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0789\/8582\/2489\/files\/ScientificAdvertisingBookbyClaudeC.Hopkins.jpg?v=1744470738","url":"https:\/\/www.bookowlsbd.com\/products\/scientific-advertising-book-by-claude-c-hopkins","provider":"Book Owls bd","version":"1.0","type":"link"}